Njengoba amanani ezithelo emhlabeni wonke enyuka futhi iYurophu ibhekene nokuntuleka kwezitshalo, ukuguquguquka kochungechunge lokuhlinzekwa kwempahla kuye kwaba yimpahla eyigugu kakhulu embonini yokucubungula izithelo. I-Richfield Food, enesizinda sayo sokukhiqiza kabili eShayina naseVietnam, ivelele njengenye yezinkampani ezimbalwa ezikwazi ukuvala igebe phakathi kokunala kwama-tropical kanye nokuntuleka kwama-berry.
Isimo sezulu esishisayo saseVietnam sisekela ukutshalwa kwemango, uphayinaphu, isithelo sikadrako, isithelo se-passion, kanye nobhanana unyaka wonke—izithako ezisetshenziswa kakhulu ekudleni okulula okunempilo, ama-smoothie, kanye ne-confectionery. Njengoba inesikhungo sesimanje sokumisa nge-freeze kanye ne-IQF, iRichfield iguqula lezi zithelo zibe izithako zekhwalithi ephezulu ezihlangabezana namazinga omhlaba wonke, ngenkathi igcina amanani ezinzile naphezu kokushintshashintsha kwemakethe.
Indima Ekhulayo YeVietnam Ekuthunyelweni Kwezithelo Emhlabeni Wonke
| Unyaka | Ukuthunyelwa Kwezithelo Ezishisayo zaseVietnam (USD Billion) | Ukukhula Konyaka | Imikhiqizo Eyinhloko Yokuthumela Ngaphandle |
| 2022 | 3.8 | — | Umango, uphayinaphu, ubhanana |
| 2023 | 4.6 | +21% | Izithelo ze-Dragon, uMango |
| 2024 | 5.2 | +13% | Ingxube Yezithelo ze-IQF kanye ne-FD |
Ukusondela kweVietnam emizileni yokuthumela ebalulekile kwenza kube lula futhi kungabizi kakhulu ukuthuthela eYurophu naseNyakatho Melika, kunciphisa izikhathi zokulethwa cishe ngo-25% uma kuqhathaniswa nabanye abahlinzeki base-Asia. Kuhlanganiswe nemigqa yokuqandisa ye-Richfield engu-18 Toyo Giken kanye nesitifiketi se-BRC A-grade, amakhasimende azuza ngokuvumelana okuphezulu kanye nobukhulu.
Njengoba iYurophu ibhekene nokuntuleka kwamajikijolo afana nama-raspberry nama-blueberry ngenxa yeqhwa, abathumeli abaningi manje bafuna izithelo zasezindaweni ezishisayo ze-FD njengezithasiselo ze-granola kanye nokudla okulula okuhambayo. Ifektri yaseRichfield yaseVietnam iqinisekisa ukuthi la makhasimende angakwazi ukushintsha kalula ngaphandle kokubeka engcupheni ukusungulwa komkhiqizo noma ikhwalithi yawo.
Ngokulawula kokubili ukutholakala kwezithelo ezingavuthiwe kanye nokucubungula, iRichfield inikeza ukuzinza kwentengo yesikhathi eside, inzuzo ebalulekile ezimakethe zezolimo zanamuhla eziguquguqukayo.
Isikhathi sokuthunyelwe: Novemba-12-2025