Imakethe yamaswidi omisiwe yase-US ikhula ngokushesha, futhi nezinkampani ezinkulu ezifana ne-Mars ezihola phambili ngokudayisela abathengi ama-Skittles aqandisiwe, asikaze sibe nesikhathi esingcono sokuthi izinhlobo zikaswidi zingene kule makethe ethokozisayo. Kodwa-ke, ngesidingo esikhulayo samaswidi omisiwe, isidingo sokukhiqiza okuthembekile, okuphezulu kubaluleke kakhulu kunangaphambili. Yilapho i-Richfield Food ingena khona. Nakhu ukuthi kungani amabhrendi amaswidi kufanele ajoyine le makethe nokuthi kungani u-Richfield enguzakwethu ongcono kakhulu wokubasiza baphumelele.
1. II-Candy EyomileI-Craze isanda kuqala
Uswidi omisiwe uqhume ekudumeni, ngenxa yokwakheka kwawo okuyingqayizivele kanye nokunambitheka okunamandla. Okuqukethwe kwegciwane ezinkundleni zokuxhumana kudlale indima enkulu ekuqhubekiseni uswidi omiswe yiqhwa ubonakale, futhi manje isidingo sale mikhiqizo siphezulu kakhulu. Izinkampani ezinkulu ezifana ne-Mars zibone amandla kule makethe entsha, eqinisekisa ukukhula kwayo. Okwamaswidi afuna ukungena esenzweni, isikhathi sesivuthiwe sokusebenzisa leli thuba ngaphambi kokuthi ligcwale kakhulu.
Ukwanda kwesidingo kusho ukuthi amabhrendi amaswidi azodinga uzakwethu othembekile ongakwazi ukuphatha ukukhiqizwa nokuhlinzekwa kwamaswidi aqandisiwe ngezinga elikhulu. I-Richfield Food igqama njengozakwethu ophelele ngenxa yekhono layo lokusingatha kokubili ukukhiqizwa kwamaswidi aluhlaza kanye nezinqubo zokumisa iqhwa, enikeza isixazululo esilula, esithembekile.
2. Amakhono Okukhiqiza Okugcwele kaRichfield
Ukuhlanganiswa okuqondile kwe-Richfield Food kuqinisekisa ukuthi singakwazi ukuphatha zonke izici zenqubo yokukhiqiza. Nakuba izinkampani eziningi zingase zithembele kubahlinzeki abahlukene ukuze bathole uswidi ongahluziwe kanye nezinsizakalo zokumisa iqhwa, i-Richfield ingenye yezimbalwa ezihlinzeka zombili lezi zinsizakalo ngaphansi kophahla olulodwa. Lokhu kuhlanganiswa kusinika ukulawula okukhulu kwekhwalithi, ukusebenza kahle, kanye nokusebenza ngempumelelo kwezindleko, kusenza sibe uzakwethu ofanelekayo wemikhiqizo kamaskandi efuna ukungena noma ukukala emakethe yamaswidi eqandisiwe.
Imigqa yethu engu-18 yokukhiqiza i-Toyo Giken yokomisa iqhwa iqinisekisa ukukhiqizwa okukhulu, okusezingeni eliphezulu, kuyilapho izindawo zethu zokukhiqiza amaswidi aluhlaza zisivumela ukuthi sakhe amafomula nama-flavour angokwezifiso ahlangabezana nezidingo ezithile zamakhasimende ethu. Kungakhathaliseki ukuthi kumnandi, kumuncu, noma ukunambitheka kwezithelo, i-Richfield ingakhiqiza izinhlobo ezihlukahlukene zezinketho zikaswidi omiswe yiqhwa ezibhekelela abathengi banamuhla abalambile.
3. I-Edge Yokuncintisana: Kungani i-Richfield iyisinqumo esifanele somkhiqizo wakho
Okwamaswidi afuna ukugqama emakethe yamaswidi aqandisiwe,Richfield Ukudlainikeza inhlanganisela yokuqamba, ukusebenza kahle, kanye nekhwalithi okunzima ukukufanisa. Sinikezela ngezinsizakalo ze-OEM/ODM ezivumela amabhizinisi ukuthi adale imikhiqizo eyenzelwe wena, kungakhathaliseki ukuthi ukunambitheka kwangokwezifiso, umumo, noma usayizi. Ngokusebenzisana no-Richfield, amabhrendi angakha imikhiqizo yamaswidi eqandisiwe eyingqayizivele ebasiza ukuba bahluke endaweni yemakethe egcwele abantu.
Ngamanani ethu ancintisanayo, izindinganiso zekhwalithi ephezulu, noxhaxha lwempahla oluthembekile, i-Richfield inguzakwethu ophelele wanoma yiluphi uhlobo lukaswidi olufuna ukwenza imali emakethe yamaswidi omisiwe yase-US echumayo.
Isiphetho
Manje yisikhathi esikahle sokuthi izinkampani zikaswidi zingene emakethe yamaswidi omisiwe, futhi i-Richfield Food inguzakwethu ofanelekile wokwenza lokho kwenzeke. Ngamakhono ethu okukhiqiza aphelele, ukuhlanganiswa okuqondile, nochungechunge lokuhlinzeka okuthembekile, i-Richfield inikeza yonke into edingwa amaswidi ukuze aphumelele kule makethe ekhula ngokushesha.
Isikhathi sokuthumela: Nov-19-2024